E|165 Turn Podcasting Pitfalls into Biz Success

In this episode, I share my extensive experience creating 11 successful podcasts and reveal the key strategies for turning your podcast into a profitable business venture. Drawing from my journey since 2009, I provide actionable insights on how to avoid common pitfalls and transform your podcast into a client-attracting machine.
E165 Turn Podcasting Pitfalls into Biz Success

Turn Podcasting Pitfalls into Business Success: How to Create a Profitable Podcast

In this episode of the UN-MARKET Your Business podcast, host Carol J. Dunlop shares her extensive experience creating 11 successful podcasts and reveals the key strategies for turning your podcast into a profitable business venture. Drawing from her journey since 2009, Carol provides actionable insights on how to avoid common pitfalls and transform your podcast into a client-attracting machine.

Episode Highlights

Carol’s Podcasting Journey

  • Created 11 successful podcasts since 2009
  • First podcast “Fit for Life Radio” reached 10,000 downloads per week
  • Experience includes both audio and video formats
  • Has created podcasts for clients including strategic prayer podcasts and wellness shows
  • Partnered with Mr. Olympia Lee Haney for a joint fitness podcast

Why Most Podcasts Aren’t Profitable

  • Not actively asking listeners to work with you
  • Failing to showcase your expertise and results
  • Missing clear calls-to-action
  • Lack of strategic commercials
  • Not leveraging guest interviews effectively

Key Strategies for Podcast Profitability

  • Include your own commercial segments highlighting your services
  • Share client success stories and results
  • Incorporate your personal story naturally into episodes
  • Interview strategic guests who either:
    • Could become potential clients
    • Can refer potential clients to you
    • Complement your services

Technical Tools Mentioned

  • StreamYard for podcast recording and streaming
    • 20 hours free streaming per month
    • Reliable for low bandwidth situations
    • Can broadcast to multiple platforms including YouTube and Instagram

Featured Success Story

  • Spotlight on Apostle Dr. Lougenia J. “Trailblazer” Rucker
  • Website: TrailblazingTransformations.com
  • Highlights her journey from 2016 to present
  • Successfully transformed 4-hour session into full weekend experience
  • Produced first millionaire graduate from her program

Resources Mentioned

  • Free to Upsell Masterclass: unmarketobusiness.com/free2upsell
  • StreamYard: csicorporation.com/streamyard
  • UN Marketing Academy: unmarketobusiness.com/join
  • Book Recommendation: “Purpose Driven Entrepreneur’s Daily Prayer Journal”

Call to Action

Next Episode: Join Carol and guest Sean Lane for a discussion about the unpredictability of entrepreneurship, exploring both the challenges and triumphs of the entrepreneurial journey.

Support this podcast: https://podcasters.spotify.com/pod/show/unmarketyourbusiness/support

00:00:00:00 – 00:00:28:47
Unknown
Are you a purpose driven entrepreneur struggling to get web traffic that converts into paying clients? Stop wasting time and money. Discover how to position yourself as the go to authority in your niche or industry. Infuse your Wow website with the best on marketing strategies and drive traffic to your website that converts to leads and clients. Listen to the On Market Your Business podcast today and watch as your ideal clients find you with ease.

00:00:28:52 – 00:00:34:06
Unknown
Let’s head into the studio now with our hostess with the Mostess, Carol J. Dunlop.

00:00:34:06 – 00:00:50:29
Unknown
Everyone, how are you? And welcome back. Happy holidays. Today is all about podcasts. Do you have one? Or maybe you’re thinking about starting one? Great, because you’re in the right place. Whether or not you have a podcast, I’m going to show you how to make it profitable.

00:00:50:34 – 00:01:03:15
Unknown
Don’t we love that word profitable? Outfit? Your holiday well, and the rest of your holidays are going to go well, and your new year is going to be super exciting, especially if you get a great profitable podcast out there, right?

00:01:03:15 – 00:01:05:12
Unknown
So, first thing

00:01:05:12 – 00:01:15:17
Unknown
since your home, you’ve got time since you’re off work or off or taking some time off of your, your, business, you’ve got some time.

00:01:15:18 – 00:01:42:11
Unknown
You’re probably not seeing clients right now, and you’re most likely prepping for 2025. Well, this is a great way to prep for 2025, and it’s the perfect time for you to create your profitable funnel, right? So this is how it works. You maybe you’re in a bundle, you’re on a summit, you lead people to your website right? And you want them to eventually become a client of yours.

00:01:42:11 – 00:02:04:47
Unknown
So you offer them something free, a freebie, they opt in to that freebie. And then on the thank you page, you have an upsell that leads them to pay for something. It’s called a trip trigger. I’ve heard that that word. You’ll know what it is. Culture bar and this is your thank you upsell page. So now you’re going to get them to buy something from you.

00:02:04:51 – 00:02:22:14
Unknown
And then you may even offer them something at a discount price. In addition to this buying thing, you may offer something at a discount price and call it your one time offer. And you tell them, hey, just because you’re here on this page, you’re seeing this. This is a one time offer and you’re the only person that’s going to get it.

00:02:22:19 – 00:02:45:45
Unknown
So that is what my masterclass free to upsell is all about. Taking them from a free thing that you’re giving them all the way to them. Becoming a paying client when they were just thinking they’re going to get something free and you’re not causing them, or, you know, doing anything wrong or crazy, you are helping them to get what they want so you can get what you want.

00:02:45:50 – 00:02:54:45
Unknown
So does that sound good? Go to the link unmarked to business.com forward slash. Free the number two upsell free for the number

00:02:54:45 – 00:03:12:56
Unknown
two. And then upsell upsell unmarked to business.com/free to upsell. And you can get this masterclass for $97. And guess what else you get. You get two months into the unmarked and unmarked academy where you get other masterclasses just like this.

00:03:13:05 – 00:03:20:24
Unknown
You get access to over 300 training videos that will help you market your business successfully.

00:03:20:24 – 00:03:21:17
Unknown
All right. It is

00:03:21:17 – 00:03:22:38
Unknown
tech time,

00:03:22:38 – 00:03:35:45
Unknown
and the technology that we’re talking about today is what I’m what I use to create my podcast in the first place and that is StreamYard. I love StreamYard, I first started using them, I believe it was in 2018.

00:03:35:45 – 00:03:56:29
Unknown
I was using Vive and we don’t ever hear anything about Vive. Have you heard anything about VR? Have I haven’t for a long time was so, friend told me that StreamYard was lighter than, the, the live meaning lighter on the, resources that it used in your,

00:03:56:29 – 00:04:05:16
Unknown
on your computer, on your, your server, on your, you know, whatever you use to access the internet, that’s I’m trying to say to access the internet, it was lighter.

00:04:05:21 – 00:04:29:57
Unknown
It would broadcast efficiently, even you, even if you had low bandwidth. And I was in a situation where I had very low band with I barely had any bandwidth where we were living at the time. So I decided to try it and it was great. It broadcast. I didn’t have any hiccups or very, very few, and it stayed up and running like 99% of the time, which is exactly what I needed.

00:04:30:11 – 00:04:47:48
Unknown
So I’m like, hey, I’m going to get this thing a try. And you and back then they gave you 20 hours of streaming per month and they still do it now, 20 hours of streaming for free. You don’t even have to pay them yet. And then if you do decide to pay, you know, they they recently went up on their prices as about $46 a month.

00:04:47:53 – 00:05:12:13
Unknown
Don’t put your price. Oh my gosh. But it’s okay because of all the goodness that they give. I’m just stuck with them when they first went up on the prices, I’m like, I’m leaving. I can’t deal with this too much. And I couldn’t find anything else that I liked better that I knew would be reliable and that would record my labs, record, do recordings just like they were live.

00:05:12:13 – 00:05:33:57
Unknown
So then I could download them and edit them and do what I do. That’s how I would do the podcast. So I guess I’m a fan girl forever, right? So if you want to try out StreamYard for yourself and get your free account and see how good it actually is, you can go to CSC corporation.com/streamyard. I promise you it’s absolutely free.

00:05:34:02 – 00:05:49:31
Unknown
You can broadcast live to your website, to YouTube, and even to Instagram. What? Okay, so go try it out. Yeah, I love it. I’ve been using it for about I think since 2018. I’ve been using it since then. It is. It’s totally awesome.

00:05:49:31 – 00:06:14:39
Unknown
What’s holding you back from hitting well on your marketing plan? Fear manager. Imposter syndrome. Frustration that stops now. What if I showed you how to reach your target audience and get them to buy? How to make social media marketing easy. I don’t understand the power of email marketing and how to conquer your fear of putting yourself out there.

00:06:14:53 – 00:06:51:26
Unknown
What if I provided you with simple tools and techniques, easy to implement training that bring you clarity and give you the expertise and the know how to convert marketing into money? Hey there, I’m Carol de Dunlop, the online wild strategist and six time bestselling author. I teach purpose driven entrepreneurs, just like you to convert marketing into money. If you’re a purpose driven entrepreneur who’s ready to stop allowing beer and frustration to keep you stuck and instead embrace clarity, authority, and expert instruction to convert your marketing strategies into money in the bank.

00:06:51:40 – 00:07:22:50
Unknown
Then you need to join the UN Marketing Academy in the Academy. You’ll take a deep dive into the tools, techniques, and training that helped me and my husband have the same. Our successful business. In spite of the 2008 recession, two major health crises, and of course, the pandemic. The Academy is about replacing expensive, frustrating and overwhelming marketing practices with simple, easy to implement marketing resources that get you in front of your target audience and get you paid.

00:07:22:52 – 00:07:46:29
Unknown
This academy is for purpose driven entrepreneurs who crave simple marketing strategies, coaches who need real life trainings to take the overwhelm out of marketing. Small business owners who are ready to conquer their fear of putting themselves out there. Service providers who want to use social media and email marketing effectively. Action takers who are ready to go live without fear.

00:07:46:31 – 00:07:58:59
Unknown
Marketing your business successfully takes work. And marketing without marketing. They don’t know you exist. If you’re ready to convert your marketing into money, you need to join the UN Marketing Academy.

00:07:58:59 – 00:08:05:49
Unknown
Join the UN Marketing Academy today by going to UN marketer business.com/join.

00:08:05:49 – 00:08:08:51
Unknown
All right y’all, there is no guest today. It is me.

00:08:08:51 – 00:08:28:41
Unknown
And I’m going to talk about podcast pitfalls. The things that stop you from making your podcast great and profitable, and how you can use these things that I’m talking about right now to get the best podcast ever, to make money, to get clients and all that good stuff.

00:08:28:45 – 00:08:53:38
Unknown
So I do have my notes here, so I won’t be talking crazy, but I’ve created 11 podcasts all together, both that’s including podcasts of create for myself podcast I’ve created with other people, and podcast I’ve created for my clients, and podcasts I’ve created with my clients. So 11 podcasts all together. Let me just run them down so that you’ll know that I do know what I’m talking about.

00:08:53:38 – 00:09:17:00
Unknown
Because on all these podcasts I have made money, got clients, expanded my brand, expanded my authority, and you can do the same thing. So the first one is fit for Life Radio. I did that when I was. I started that 1 in 2009 when people weren’t even thinking about podcasts. I didn’t even know where they were, and that was to promote my fitness business.

00:09:17:00 – 00:09:36:18
Unknown
It was called fit for life. I got up to 10,000 downloads a week on that one. That was amazing and I didn’t know I could do it, but it was great and it was really just me. Just me. I would I would have some guests on and interview people, but basically it was me talking about, fitness strategies, wellness strategies and all that.

00:09:36:18 – 00:10:04:39
Unknown
I started on Market or Business, the first version of the podcast, and I started that to promote my book, Unlocking Your Business ten Ways for Savvy Entrepreneurs to Stand out, Stop struggling, and Start profiting. Because I figured, the best way to promote the book and get people interested in the book was to have a podcast that’s talking about one chapter of the book each month, and then in every week I would talk about a different part of that chapter.

00:10:04:39 – 00:10:07:08
Unknown
It worked out really well. I kept it going for about,

00:10:07:08 – 00:10:09:04
Unknown
I want to say,

00:10:09:04 – 00:10:24:26
Unknown
what was it, four years for you? Because I got up to I got reached my 150th episode, and then I was a coach, and we started doing something else, and she said, you really need to, you know, get on to this new thing that I’m doing.

00:10:24:26 – 00:10:47:00
Unknown
And I think I talked about this in the first episode back just it was 153 when I first relaunched this podcast and brought it back. I started the Authority Creators Podcast, and it was how six and seven figure entrepreneurs succeed. So I was interviewing six figure and seven figure entrepreneurs, and we’d have this coaching session and it was cool.

00:10:47:00 – 00:11:00:04
Unknown
But it just wasn’t my thing. It wasn’t float my boat. So I went back and relaunched the Unmarked Business Podcast, which is the version that you’re seeing now. And plus a lot of the podcast I had done before,

00:11:00:04 – 00:11:06:31
Unknown
I think. I think really all of them, except for this one I’m going to talk about in a minute. We’re just audio

00:11:06:31 – 00:11:08:16
Unknown
and now this one’s video.

00:11:08:16 – 00:11:25:45
Unknown
So, you know, it’s a lot more work involved in a video podcast. But I have audio and video. So I guess it’s not really hybrid, but I record it in video and then I’d strip out the audio and post that. But then I also have it on YouTube as well.

00:11:25:54 – 00:11:31:54
Unknown
All right, so the next podcast that I was telling you about that kind of got me into this video phase was the right,

00:11:31:54 – 00:11:46:09
Unknown
right. You’re right, you’re right. Books that sell. Now some write a best selling book, right? Books that sell now. We started a podcast to again promote the course that me and two other ladies had created.

00:11:46:13 – 00:11:57:09
Unknown
And we started off as, an audio podcast. And then halfway through that, we convert it into a video podcast. I think that’s kind of how I got the,

00:11:57:09 – 00:12:11:14
Unknown
the thoughts and notions or whatever about doing a video podcast. It wasn’t that hard. And I love video too. So. Right. Books That Sell Now podcast was totally awesome and helped us to promote the business, and it helped us to promote the course that we had.

00:12:11:19 – 00:12:16:01
Unknown
So some, podcasts that I created with

00:12:16:01 – 00:12:35:25
Unknown
for my clients or with my clients. Strategic prayers podcast, How to Pray Strategically. I had another client, Helen Parnell. She created her podcast. I’m sorry, I don’t have the exact name of it. I can’t remember, and I couldn’t find the thing. But now if you look up Helen panel and you’ll see Pano.

00:12:35:25 – 00:12:47:46
Unknown
Sorry, you’ll see her podcast. And then, of course, my biz bestie Lady Mullins, that women Faith and business podcast. She is on her 10th season now. What? Isn’t that amazing? So I love when my clients

00:12:47:46 – 00:12:53:31
Unknown
really commit to doing their podcast, put their thing out there and then they find success with it and they keep going with it.

00:12:53:31 – 00:12:54:28
Unknown
So I love that.

00:12:54:28 – 00:12:56:33
Unknown
And then, let’s see,

00:12:56:33 – 00:13:12:24
Unknown
then I had Susan Stokes. She was a client of mine who found me on my fit for like Radio podcast and approached me about helping her do her podcast, which was about wellness. And then she also became a client of mine because I was doing, social media marketing for her.

00:13:12:24 – 00:13:22:16
Unknown
So, see, I told you, I’ve gotten clients, I make money, I’ve increase my authority, increase my my branding ability. I guess I’m spending my brand.

00:13:22:16 – 00:13:50:25
Unknown
Let’s see. And then I, I partnered with a mr. Olympia Lee Haney. So he had a podcast called It Was Fit Life, and mine was called fitness for life. So we kind of came together and for two years we did a podcast, we did a joint podcast, and that was really great because he would come on and talk about all things bodybuilding, wellness and fitness, and I did the same and we had a great time doing it.

00:13:50:25 – 00:13:51:31
Unknown
Let’s see what else I got.

00:13:51:31 – 00:14:01:23
Unknown
And then I took fit for live radio, live and in person. And I was on the Yemen Radio Network, where I did my podcast live each week.

00:14:01:23 – 00:14:22:00
Unknown
So I’ve had a lot of experience doing podcasts. I love doing podcasts. But the thing that I found with entrepreneurs is they do a podcast because they love it, or they’ve heard these things and they just start it real quick, but they’re not thinking about how they can make money with the thing or how they can make it profitable.

00:14:22:05 – 00:14:38:02
Unknown
So as I said on my podcast, I made money with it. I got more clients with it, and I put my name out there more so that I would be on people. Other people asked me to guest on their podcast. So if you want to do the same, I’m about to tell you how to do it right now.

00:14:38:06 – 00:14:57:29
Unknown
So first of all, if you have a podcast and it’s not profitable right now, this could be the reason because you’re not asking people to work with you. You’re not showing them how they can work with you, and you’re not telling them what the results are if they do work with you. So that’s very important. You got to do that.

00:14:57:29 – 00:15:01:46
Unknown
You got to put that in there. I don’t care what kind of format you do now, the best

00:15:01:46 – 00:15:28:43
Unknown
the format for doing that is an interview style podcast, just like what I’m running right now. But I have kind of changed this up a little bit because I’m not just doing interviews, I am talking about things that are working with me in the real world right now, bringing on guests and interviewing them, and they are talking about things that are working in the real world with them to get more traffic to their their, website, which is what this

00:15:28:43 – 00:15:30:51
Unknown
podcast is all about, getting more traffic to your website.

00:15:30:51 – 00:15:50:48
Unknown
Right? So they’re talking about that. Plus they’re talking about their business and how they’re making it a success. So I’m kind of combining those things. Plus I’m doing panels, and panels are all things that are related to entrepreneur life. Make an entrepreneur life better. Some things you didn’t even know, like I’ve done two already. One was women of color web designers.

00:15:50:48 – 00:16:13:11
Unknown
If you didn’t know any other women of color web selves, now you do. All you have to do is go. I think it’s episode 154 and watch that where I have 1 to 3 other women of color web designers and my best bestie Nadeen, who is moderating it, and we’re talking about, you know, what life is like as a women, a woman of color doing web design in this world right now.

00:16:13:11 – 00:16:37:39
Unknown
So like I said, I don’t care what kind of format. You may do a storytelling podcast where you just talk and it’s all by yourself and you’re giving people advice on what they need to do in their business or in their life. Well, you have to insert in that podcast how you help them live their best life or how you have help them do their best business.

00:16:37:39 – 00:16:57:57
Unknown
Like on the fitness podcast. I would get clients from that because they liked what I was talking about. When I was talking about fitness and working out and the mindset and all of that stuff, and they will come to me and say, Carol, I need you to help me work out. Got several clients from that. So you have to tell them, look, I have this flier, they did this and we did this together.

00:16:57:57 – 00:17:16:08
Unknown
And this is the results. You have to it doesn’t matter. And when you’re doing interviews, you still have to insert yourself in there as well, because you got to tell them all the good things that are going on with you. And even though you’re interviewing that guest, you’re not taking anything away from the guest at all. You’re just kind of inserting, yes, I’m thinking this.

00:17:16:08 – 00:17:26:32
Unknown
Yes, I had clients that do that. I worked with somebody. Just insert your story in a natural way. You can put your story in there and let other people know what you do, how you do it, and what results you get.

00:17:26:32 – 00:17:27:10
Unknown
Got it?

00:17:27:10 – 00:17:32:28
Unknown
Okay. The next thing that you need to be sure that you do, and that is to put a commercial in there.

00:17:32:28 – 00:17:42:48
Unknown
people are listening to what you’re saying, right? They’re tuning into your podcast because it’s funny or it’s intriguing or, you know, you give good advice or whatever, but you got to put a commercial in there.

00:17:42:53 – 00:18:03:59
Unknown
And when I first started my podcast, I did not want to have sponsors, really, because sponsors can really try to dictate what you’re doing on your podcast or the subjects that you cover or who you’re interviewing or all that. When you start getting paid sponsors, they’re going to want to have a say in what you’re doing. Sometimes a lot of say, sometimes they don’t care, but they want to sell their product.

00:18:03:59 – 00:18:27:10
Unknown
That’s why they’re sponsoring it, right? So you want to make sure that you have your own commercial in there and you don’t even have to. I don’t have any other sponsors in for this podcast, but my businesses, Creative Services International, where we do web design and help you protect that website design with, security and maintenance and then marketing, which I’m telling you, all the

00:18:27:10 – 00:18:31:31
Unknown
UN marketing strategies that I use in my business that you can use in your business.

00:18:31:35 – 00:18:58:01
Unknown
Right. And then I talk about my coaching, how you can get coaching for free, and then I’ll talk about how you can. These are promos, how you can be a guest on this podcast. Right. So for me, I don’t have any outside stuff coming in. I talk about me because I want you to know all about me and how I can help you, and that’s what you have to convey in your podcast if you want it to be profitable and successful and you want people to work with you right?

00:18:58:01 – 00:19:17:38
Unknown
so now we talked about why your podcast is not producing sales and you’re not asking for it. You need to put a commercial in there. And no matter the next one is no matter what you do, you do have to talk about your story. You know, you got to tell about what you do, how you do it, and what results they’re going to have.

00:19:17:43 – 00:19:25:13
Unknown
The other thing, and this is the most important that I’ve found since even starting to do a podcast. And I really

00:19:25:13 – 00:19:40:38
Unknown
learned this when I was getting ready to do my Authority Creator’s podcast. Like I said, you know, I did it for a while, then I stopped. But I learned one key thing and that is to interview the people who you want to work with or who can lead you to who you want to work with.

00:19:40:43 – 00:20:02:55
Unknown
Let me say that again, because that deserves repeating. You need to interview the people who you want to work with, or you need to interview the people who can lead you to who you want to work with. So pick your guests carefully. You know you can have some guests on that because you just want to talk to them, or you think they’re interesting or whatever, but make sure that they have some relationship to you and what you do.

00:20:03:00 – 00:20:03:47
Unknown
Maybe,

00:20:03:47 – 00:20:24:54
Unknown
in my case, for instance, I would I had a branding, branding person. I’m going to have another one on here because branding people send me business. Right. And then I may have someone that I send business to say, for instance, a printer, if I have a printer who comes in and says, you know, these are the best ways that you can do printing or something, I’m all online, print or whatever.

00:20:24:59 – 00:20:40:22
Unknown
I send business to them for me and for my clients. Or maybe a t shirt person. I say, because I don’t make t shirts right, so I need someone to do it. So I’m going to have somebody on there who’s talking about how they design t shirts and how I can send them my clients to get t shirts from them.

00:20:40:22 – 00:20:59:30
Unknown
So you understand what I’m saying. So you’re looking at me, who are the and this is you. Who are the people that your clients would go to first before they get to? You need to interview those people. And who are the people that your clients would go to after work with you? You need to interview those people and you need to tell them on air.

00:20:59:45 – 00:21:31:06
Unknown
How does this process work? Why would they go to that person first, then come to you and don’t skip over you, or don’t skip over that person. You know, you got to make all this stuff clear on your podcast. And those are the three things you need. Very simple, very easy. You just need to do them. And like I said, it doesn’t matter what kind of format you’re doing for your podcast, whether you interview guest or whether it’s just you alone, you can actually talk about somebody who you would love to have on your show or tell them, you know, spotlight that person.

00:21:31:06 – 00:21:48:26
Unknown
I love this person because blah blah, blah, blah, blah. And, you know, I would I would give clients to them because so whatever way you’re going to do it, you need to get it out there and let people know that you are the one they need to work with. You need to let them know how it’s going to be working with you.

00:21:48:26 – 00:22:05:40
Unknown
And you need to showcase some results by spotlighting some clients or talk about what you do. But either way, you need to get your story out there so they can know that you are the number one person they need to think of working with when they want to do whatever it is that you do, okay, so be sure to do that.

00:22:05:40 – 00:22:28:46
Unknown
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00:22:28:51 – 00:22:59:19
Unknown
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00:22:59:23 – 00:23:28:36
Unknown
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00:23:29:03 – 00:23:49:30
Unknown
Okay, now that we got that out of the way, it is time for the Client Success Story Spotlight. And this week I am spotlighting Doctor Who Junior Jade trailblazer Rucker. That is a name, right? Virginia and I first met I think it was in 2015 when I was doing some fiber work. I was like a top fiber producer, y’all.

00:23:49:33 – 00:24:04:56
Unknown
I did taglines for businesses and people would come to me. They love my taglines that I would I would create for them for their business, and then I would get repeat business. It was so cool. So one day on Facebook, I saw that Lee junior had posted something about

00:24:04:56 – 00:24:11:53
Unknown
no, no, no. She contacted me, had put something out about my fiber work, and she said, oh, Carol, we need to.

00:24:11:53 – 00:24:36:18
Unknown
I didn’t know who she was. We need to get in touch with each other. I need some fiber work and all of that. So I talked to her and we just got it started, got started talking, and that was in 2015. And we’ve been no. 20 this in 2016 and we’ve been growing ever since. I have been privileged to watch her grow and prosper in her business.

00:24:36:18 – 00:24:49:37
Unknown
What she’s doing with the game changes. I was there when she first created that whole ceremony. She deals with the game changes and showing them in their crowns and their gowns and really, really celebrating their successes

00:24:49:37 – 00:25:00:29
Unknown
and I just thought it was fabulous. She’s fabulous. And actually in 2019, we worked together on her game changing, ultimate game changing weekend experience.

00:25:00:29 – 00:25:21:29
Unknown
I believe that’s what we call that. She turned her one. She turned her four hour session into a full weekend experience. It was totally a lot of work, but it was totally awesome. And and now she’s just going I mean, she’s getting people in her in her program. And she had her first millionaire who graduated from her game changer program.

00:25:21:36 – 00:25:44:03
Unknown
That’s amazing. So if you want to find out more about doctor Lee, Junior Jay Trailblazer Rucker, you need to go to Trailblazing transformations.com. Now, one caveat I did not do that website, but her website is the bomb. And I am the one who has our company CSR is the one who’s maintaining it, updating it, and adding some little sparkle and sparkly stuff on it.

00:25:44:08 – 00:25:53:45
Unknown
But, you know, I have to say, I did not just be totally transparent. I did not do it in the first place. But I’ve made it better. And that’s what we want to make it better. Right?

00:25:53:45 – 00:26:04:33
Unknown
Hey there. Would you like to be a guest on the Unmask at Your Business podcast? Simple. All you need to do is go to UN market or business.com/podcast.

00:26:04:55 – 00:26:26:48
Unknown
All right. Now, are you ready for your spotlight? Be on the look at. All you need to do is be awesome by either being a client or by letting me know you use did or follow the advice you heard here or on a previous episode posted on social. And be sure to tag me at CSR Corporation and use the hashtag best on marketing strategy.

00:26:26:48 – 00:26:28:53
Unknown
All right, now the challenge

00:26:28:53 – 00:26:49:14
Unknown
for you today is if you have a podcast, I want you to evaluate it to see how you can communicate your awesomeness to your audience. If you don’t have a podcast yet, now is the best time to get it started and get on board. And tell you what, I have a, I have something special for you.

00:26:49:14 – 00:27:08:46
Unknown
Just go to CSR corporation.com and go to the, contact page in the request. Your instant yes. Blueprint is not on the site. So you’ll only get to hear about it here, but you can request your instant yes blueprint that tells you, step by step how you can get your podcast started and how you can start making it profitable.

00:27:08:46 – 00:27:31:32
Unknown
Just go to C, it’s not corporation.com. Go to the contact section and ask for or message me and ask for the instant yes blueprint. Now send it right out to you. All right. Now let’s recap what we’ve been talking about here. You need to have first of all, you need to have a commercial in your podcast that’s talking about you, your services, what you do so that people know, hey, this is a real business here.

00:27:31:41 – 00:27:51:55
Unknown
And even though she gives me entertaining stuff, she makes me laugh. She can help me with whatever news you help people with, and they make sure a number to make sure you are letting your audience know who you are, what you do, and how you help them. You can come on episode after episode after episode and not talk about you and what you do, because what will they remember?

00:27:52:00 – 00:27:54:29
Unknown
Nothing about you, but everything about your guest.

00:27:54:29 – 00:28:02:41
Unknown
And then finally, the most important, no matter the format, the interview, you want to you want to interview people

00:28:02:41 – 00:28:16:14
Unknown
that you want to work with or who can lead you to people you want to work with. So any kind of way you want to do that interview, put them on there so that you can really expose your awesomeness.

00:28:16:14 – 00:28:25:18
Unknown
Would you like to get free coaching for me? Simple. All you need to do is go to on marketer business.com/podcast.

00:28:25:26 – 00:28:48:52
Unknown
Okay. The book that I want you to get to this week is a purpose driven entrepreneur’s daily prayer journal. It was a bestseller. There are ten authors in there. It is a 90 day God it journal. So every day when you open it up, every day, you’re going to list your life goal, your business goal. It even has a place for you to put in who you want to pray for.

00:28:49:01 – 00:29:21:02
Unknown
It has a scripture and for the day, and it has your revelations that you can put about the Scripture, right? And then each of the authors who are in there, they each talk about their story and how prayer helped them on their journey in their business. Israel is really amazing, I loved it, I love working with it, and if you go through it for that 90 days, it will not only help you become closer to God, help you in your prayer life, but it will also help you to just concentrate on what it is that you need to do.

00:29:21:07 – 00:29:27:39
Unknown
If you want to know more about God, you want to get into a better prayer life and all of that. It will help you.

00:29:27:39 – 00:29:28:37
Unknown
All right, so next

00:29:28:37 – 00:29:42:10
Unknown
episode we’re talking about the unpredictability of entrepreneurship. And my guest, Sean Lane, is going to come out and, we have this great chat. And it’s funny, if you look in the background, you’ll see we go from light to dark.

00:29:42:10 – 00:29:57:10
Unknown
The background goes from light to dark because we’re talking so long now. The episode itself is of that long, but we’re talking and getting in deep about the the joys, the pitfalls, the other things that go on with you. Being an entrepreneur.

00:29:57:15 – 00:30:12:41
Unknown
So make sure you stay tuned for the next episode, because it is really going to help you just look at all the the pitfalls, the glory ness of being an entrepreneur. We explore it all, so check out that episode next week.

00:30:12:41 – 00:30:20:14
Unknown
Now if you found this episode helpful, please review it on the podcast platform where you get your podcast like it.

00:30:20:14 – 00:30:38:05
Unknown
If there’s a like thing there, and share it with someone so they can get some with some helpful information out of it as well. So why? Why are you doing all that? You might as well go ahead and subscribe right on the platform that you get all your podcasts on. If you do that, it really helps podcast. It helps me grow.

00:30:38:05 – 00:30:49:04
Unknown
It helps me get the word out there about what I do and how I help people, and it helps you to get more information about what’s going to help you get more traffic to your website. I would really,

00:30:49:04 – 00:30:50:40
Unknown
seriously appreciate it.

00:30:50:40 – 00:30:54:56
Unknown
So thank you so much. That’s all I have for you today. Enjoy and I’ll see you next time.

00:30:54:56 – 00:30:56:10
Unknown
Bye for now.

00:30:56:10 – 00:31:24:56
Unknown
Thank you for listening to the UN Market Your Business podcast. Here’s something you want to take action on. Great. Check out the show Notes on Unmarketable business.com/podcast. Be sure to like and subscribe so you don’t miss a single episode. Please do me a favor and leave a review or on whatever platform you use to access this podcast. It really helps us to spread the word and get this podcast in front of the entrepreneurs that need it.

00:31:25:01 – 00:31:26:22
Unknown
See you next episode!

The UN-Market Your Business Podcast is available anywhere you listen.

Thank you so much for hanging with me and checking out this episode. Your continued support is very important to me. If this episode proved valuable to you and you want more, make sure to subscribe to the podcast so you don’t miss a single episode!

And while you’re here, why not share this podcast with a friend. You are a very important part of helping me reach more Purpose Driven entrepreneurs, just like yourself. I would be honored if you would Review the podcast and leave a rating. I totally LOVE reading reviews!

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Hey, I'm Carol!

I’m known as The Online WOW! Strategist and I’m also a 10X Amazon Best-selling author, influential podcast host, and expert event producer.

I teach Purpose Driven Entrepreneurs just like you, to convert marketing into money using their WOW! Website, along with the Best UN-Marketing Strategy, so they can fund their lifestyle using their business.

My clients hail from cities across the U.S.A., the U.K., Canada, South Africa, New Zealand, and Australia. I’m currently working to promote the Best-Selling books, Influential podcasts, and Expert summits that my clients are creating.

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