00:00:00:00 – 00:00:28:47
Unknown
Are you a purpose driven entrepreneur struggling to get web traffic that converts into paying clients? Stop wasting time and money. Discover how to position yourself as the go to authority in your niche or industry. Infuse your Wow website with the best on marketing strategies and drive traffic to your website that converts to leads and clients. Listen to the On Market Your Business podcast today and watch as your ideal clients find you with ease.

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Unknown
Let’s head into the studio now with our hostess with the Mostess, Carol J. Dunlop.

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Unknown
Hey, everyone. How’s it going?

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Unknown
Carol Dunlop, your online Wow strategist and ten time Amazon best seller on their. So first of all, I want to apologize to you. If you can hear the knockin and the,

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Unknown
I don’t know, drilling noise. Something’s going on, and they’re doing some work in my condo building right as I got ready to record.

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Unknown
So I’m ready to record. Not doing it. But if you just hear the noise, hopefully you won’t hear too much of it. It’ll be a slow hum in the back. It’s hard to get that out.

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Unknown
So as I’m recording this,

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we are celebrating Valentine’s Day and

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Unknown
you know, all to all the lovers out there, to all the people who love, love.

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Unknown
Happy Valentine’s Day to you.

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Unknown
Okay, this thing is going to just drive me crazy. So I’m going to try to just use it and not think about it. Hopefully it’s not too bad in the

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Unknown
back what you’re hearing. It sounds crazy to me, but it looks like it’s not that bad.

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Unknown
Today we’re going to be talking about how to become a bestselling author in 30 days. So this is going to be your prep window, your window where you get everything together because you’re really going to need it.

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Unknown
I do the same thing in my Bissell lab program. We have 30 days for prepping, and then we have 30 days for producing and 30 days for launching. And then this year, this time, we have a special launch. Expert doctor Lori Amos is coming in, and she’s going to tell us how to teach us how to just exponentially increase, increase, increase, get a profitable launch and keep it going.

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Unknown
But besides that, and I’ll tell you a little bit more about the BSR, the best seller lab a little bit later, we’re talking about you and how you can become a bestselling author in 30 days on your own.

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Unknown
So let’s get into today’s episode. And the first thing we’re talking about is the UN marketing Academy. And I am so excited because there are some changes coming to the UN Marketing Academy. All the members are excited now. I’m super excited. And I don’t know if I told you this or not, but about

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Unknown
okay, I remember probably a month, maybe six weeks ago, I started working with cloud AI to produce a plugin for my software.

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Unknown
Just like software, just software because I use WordPress, I use plugins, plugins and software to produce this plugin. So that

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Unknown
my members could have a much better experience in the academy. I wanted it to do things like track their progress when they’re watching the videos. I wanted them to show it. I wanted it to show exactly where they left out because I have over 300 videos and if you watch a video, then you come out, how do you know where you just left?

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Unknown
Right. So this is an enhancement as well. And then also it lets you jump right back into learning with one click. It keeps tab of your total learning time. How many videos watch, how long you watch the videos so that you can know pretty much

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Unknown
what you’re doing. And then other this this is going to be happening like your pretty much I don’t want to say immediately, but I want to say in the next few weeks, in the next few weeks, it won’t happen before the end of February, but probably like mid-March, because there’s some other things that I want to

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Unknown
that I want to do.

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Unknown
The main thing this does is there’s no more wondering about your videos, which ones you’re watching. What did I do? I’m not, you know, making good on my time because I’m also adding a feature in there that tells you how far you got, which video you were watching, and let you jump back in and start watching, rewatching, or watching the rest of it and the rest of that video.

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Unknown
The other thing I’m going to be adding in after that, and that’s, the end date I have for that is the end of the middle to the end of March. And that’s because I think, we took all this, trying to get the program to work and clog did it. Clog came up, but he didn’t come up with the idea.

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Unknown
I told him to add the. I told him what I wanted, and he came up with the the, the code. It was amazing, right? Amazing. No one else has his code. No one else is going to be able to do what I’m doing with this on Marketing Academy. So if you’re not a member right now, you need to get on in there, because I have some new trainings that I’m going to be putting in, putting in there as well.

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Unknown
And these are trainings that I actually,

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Unknown
did for other summits, but I’m going to repurpose them and use them for you guys. And nobody can get nobody to get see them. But you. The member one is bougie and a backpack where I talk about how my husband and I decided that we were relocating from Atlanta, Georgia to Playa del Carmen, Mexico.

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Unknown
We chose it now that the other one, the other training is going to be, how to create a course, launch it live, and then sell the recordings and how you can do that by learning to make it better, better, better. And each iteration that you’re doing, you’re still making money on it. So that’s pretty good. Right. And then the third one

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Unknown
that I’m going to be now early release those two probably next week.

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Unknown
The third one is going to be a little bit longer, because it’s actually in a summit that is premiering next week. And that is the summit from Niche to Empire. And it’s talking about how to use AI to craft your converting your client, converting email so that one is the bomb right there. So if you have they’re waiting, thinking about and Marketing Academy listening to me talk about it, guess what?

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Unknown
I have a,

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Unknown
new start 25 coupon for you. We’ll say $10 a month and the coupon is new start 25. Just altogether one word will save you $10 a month for as long as you’re a member. And all you have to do is go to UN marketing business.com/join, join up, use that coupon and you are in because you are in for some awesomeness.

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Unknown
That number one nobody else has, no one else is doing. No one else knows about

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Unknown
or can do it. And I am just so stoked to bring this to my members because I always wanted it to be a top of the line thing. The Academy got gave me this, this and this spiritual download when I was doing the book and marketing business and I was like, I want this to be one of a kind.

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Unknown
You know, people can get all the information they need out of it, and they can use it for their benefit in their marketing to help make their marketing better. Stop fooling around. What should I do that? Should I do this? No. Do this right here. Put your own sprinkle on it and and be successful. That’s what the Academy is all about.

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Unknown
That’s with us. Over 300 videos are about, and the videos each have a learning module on them. So a quiz that’s going to ask you just some things about, what you learned or what you discovered

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Unknown
in that

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video so that you don’t just watch video, then go away. I want you to learn something from it and implement these things, because all these videos of stuff that I have done, the stuff that I am doing, and the stuff that I will be doing in the future.

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Unknown
So

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Unknown
go ahead and get that right now. Join the academy. You won’t be disappointed, I promise you.

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Unknown
All right. Is tech time

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Unknown
right now. And I’m going to be talking about one of my very, very favorite pieces of software ever. Wish list member. And wish list member is what I use to run the academy is what goes on behind the scenes, how I keep track of all the membership levels, the members, how I communicate with the members, and how I keep everything locked down because I have one member, one level of membership right now.

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Unknown
I didn’t want it, you know, 3000 levels or whatever. But I have some other things coming where I am taken. The courses that I created, mainly the SLA lab, podcast lab, the Summit Lab, and the Authority Blogging Project. Those four big, huge tell you everything you need to know behind the scenes and making it work. Making money courses that I’ve been running for the last four years.

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Unknown
And I’m going to revamp them, rerecord them because I’ve done them all live, which was a subject that I was telling you about there. Record live and sell the sorry, do your course live and then sell the recordings. I told y’all I do. I don’t teach anything that I don’t do, so I am doing that. I have recorded, I have, premiered those courses several different times, and now I’m to the point where I’ve pretty much perfected it, where you can get the most out of it without

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Unknown
having to think, am I leaving something out or without something being left out?

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Unknown
And it’s amazing. So I’m going to rerecord those in the process of doing that. And once I do that, I will add a level, to the Academy, which is the authority Creative University, because you know how you go to school, right? So or elementary, at least in the States anyway, start with elementary and then you go to the regular school and get the high school and stuff, and then you go off to college.

00:10:02:02 – 00:10:22:02
Unknown
Right? So the academy is like all your school, then all together. And then the Authority Creators University, that is the thing that’s going to take you off the charts to the top of the level. So I am very excited about that. I’ve used wish list member since 2011.

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Unknown
That was when

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Unknown
I was diagnosed with stage two breast breast cancer and I was going through my treatment, my, chemo.

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Unknown
I had to go through six, six rounds of chemo. I didn’t have to do any radiation, thank God. But as I was going through this chemo treatment, it was a big all to do with insurance and all of that or so they wouldn’t the for some reason, the insurance wasn’t going to pay for my chemo. Why? You know, I was totally covered, but they weren’t going to pay for it for some reason.

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Unknown
But my doctor, who was awesome, said, this is what we’re going to do. We’re going to admit you every time you come for chemo, we’re going to meet you as a patient, and then they’re going to cover it because they have to cover it. And I don’t know why they wouldn’t cover it in her office or something. We finally did get that to happen, probably after I think my last I think my last chemo session was there, but while I was in the hospital, I got the the princess treatment.

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Unknown
I got served,

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Unknown
lunch. And I was got to lay down in the bed while I was getting all this fluid popped into me. I mean, I make it sound kind of, I don’t know, but it was really kind of nerve wracking. And so in order to distract myself, I created my first membership site, which was Fitness Matters, dot com, and it was a membership site that had like these the all the, it’s wellness experts in it, fitness, mental wellness, all that.

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Unknown
And that was way back in 2011. Nobody was thinking about mental, wellness and all of that. Right? So I created that. And then I reached out to the I saw a wish list member. I thought I was mad, I was like, this is awesome. So I, I had I had no money at the time because we were spending every penny that we had.

00:12:10:55 – 00:12:30:29
Unknown
Well, we had just gone through the recession. So we’re building back up. And then we got hit with my husband’s stroke and then six months later, my cancer. So it was like, you know, full blown things up there. So I didn’t have any money to be spending on any software. But I had to continue developing the business and I needed to keep my brain alive.

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Unknown
I reached out to the owners, wish list member at the time

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Unknown
and told them my story, and they gave me a free license. They said, we’re contributing this to you because of what you’re going through and how strong you are and brave and all that, which I didn’t think I was from or brave or anything.

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Unknown
I just need to get some stuff done, I feel me. So they gave me the license and I used it for debt and fitness matters.

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Unknown
I can’t win an academy. I’ve got what I call those fitness matters. I think it was fitness matters. That was the whole site, and I used it for that for a couple of years.

00:13:05:40 – 00:13:32:44
Unknown
And then I upgraded and actually paid for it so that I could become a reseller and resell, which lost member to my clients because it was so super awesome. And there’s other membership things that have come out since then. I think member Mouse and then some other stuff, that, I can’t think of the last one, the Learning Academy one, but I use that as well.

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Unknown
But I always came back to watch this member

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Unknown
And now I do that for my clients. I even have a book me for a day service where I will install wishlist member.

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Unknown
Add

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Unknown
your course or your program or whatever, set that whole thing up in one day. If you’re interested in that, go to and see us at corporation.com and go to the contact page and contact me and tell me what you’re doing. And we can actually have a conversation about it and see if this is something that you want to do.

00:14:03:15 – 00:14:28:23
Unknown
What’s holding you back from hitting well on your marketing plan? Fear manager. Imposter syndrome. Frustration that stops now. What if I showed you how to reach your target audience and get them to buy? How to make social media marketing easy. I don’t understand the power of email marketing and how to conquer your fear of putting yourself out there.

00:14:28:37 – 00:15:05:10
Unknown
What if I provided you with simple tools and techniques, easy to implement training that bring you clarity and give you the expertise and the know how to convert marketing into money? Hey there, I’m Carol de Dunlop, the online wild strategist and six time bestselling author. I teach purpose driven entrepreneurs, just like you to convert marketing into money. If you’re a purpose driven entrepreneur who’s ready to stop allowing beer and frustration to keep you stuck and instead embrace clarity, authority, and expert instruction to convert your marketing strategies into money in the bank.

00:15:05:24 – 00:15:36:34
Unknown
Then you need to join the UN Marketing Academy in the Academy. You’ll take a deep dive into the tools, techniques, and training that helped me and my husband have the same. Our successful business. In spite of the 2008 recession, two major health crises, and of course, the pandemic. The Academy is about replacing expensive, frustrating and overwhelming marketing practices with simple, easy to implement marketing resources that get you in front of your target audience and get you paid.

00:15:36:36 – 00:16:00:13
Unknown
This academy is for purpose driven entrepreneurs who crave simple marketing strategies, coaches who need real life trainings to take the overwhelm out of marketing. Small business owners who are ready to conquer their fear of putting themselves out there. Service providers who want to use social media and email marketing effectively. Action takers who are ready to go live without fear.

00:16:00:15 – 00:16:12:43
Unknown
Marketing your business successfully takes work. And marketing without marketing. They don’t know you exist. If you’re ready to convert your marketing into money, you need to join the UN Marketing Academy.

00:16:12:43 – 00:16:19:14
Unknown
Join the UN Marketing Academy today by going to UN marketer business.com/join.

00:16:19:14 – 00:16:32:15
Unknown
There’s no guest. Today is just me telling you about my experience and giving you pointers about how you can become a bestselling author in 30 days. So myself, I am a ten time bestselling author

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Unknown
and I had to start somewhere, right?

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Unknown
I wasn’t always even a one time bestseller, or even author at least. And this all started in 2017 when I decided that I needed a book because I wanted to do more speaking. And if you want to do speaking or some some of the other things that you want to get out there in front of some of the people you want to get in front of, you need a book.

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Unknown
So I’m like, okay, I need a book. I went to my book coach

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Unknown
and I said, because she was actually in it, we were in business together with her. Like, I need to put a book out. And she was like, I’ll help you with that. What do you what do you want? And I’m like, I don’t know. I don’t know what I want to post.

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Unknown
I have no idea. I was thinking about traditional book, so that’s what we did. And she helped me to create this wonderful book that went to number one international bestseller on Amazon in India. Three other countries. They got bestsellers out. So I was like, oh my gosh. And guess what? They weren’t even, you know, my book coach and and what even like, you know, why are you all that why you want that moniker?

00:17:35:32 – 00:17:50:52
Unknown
I was like, I want to because I work so hard at this, and I did that on my own. I studied, I figured out how to do it, and I became a bestseller. Now, it was not in 30 days, but I’m going to shrink it down and tell you how you can do this, how you can prep for it, and once you upload it,

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Unknown
you can get to bestseller and you can do all of this research and everything, even even the writing part, if you choose the low content book, like a journal and something you can get, you can do you can do this in 30 days.

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Unknown
Because my first one, I did the not the,

00:18:07:19 – 00:18:16:16
Unknown
the big traditional book, but the second one, the 90 Day Gratitude Journal for your business. I did that in less than 30 days, and I had coauthor. So I know you can do this.

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Unknown
So there’s three crucial tips you need to adhere to to do, to not leave out.

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Unknown
If you want to become a bestselling author. And number one, the first one is you need to know who you’re talking to. Who are you talking to in this book is probably your audience, but do you know who your audience is? You know their demographics and all of that. So if you know that and you know you want to reach your audience, then we have to find your audience on Amazon so that you can reach out to them.

00:18:47:37 – 00:19:05:08
Unknown
Because these people are the people who are going to buy your book. So you can also look at Amazon and look at similar books to the one you’re thinking about writing. Think about, you know, take take some time and think about it. What kind of book do you want to write? And just go to Amazon and see what books are up there

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Unknown
and see what, you know, kind of hits you.

00:19:09:48 – 00:19:18:37
Unknown
What makes it seem like, yeah, this is a book I want to use. This is a book I would like to write this. I could do a better job than that book. And that’s the book you got to write.

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Unknown
And now and then after that, because we’re going to be using AI a lot. And I will talk about it more as we go on with the episode, because I, I love I told you, I just wrote that plug in with him, right.

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Unknown
We coauthored it. I guess I have to put him in the in. They saying that he’s part. Oh no no no no no it’s mine. It’s fine. Right. So now I want you to go to cloud that I use a lot. Now you can use ChatGPT. I don’t know if you can use Gemini. I haven’t heard good things about them being in-depth, but I know ChatGPT is.

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Unknown
So you can ask what type of people. But this type of book. So not you’ve gone on to Amazon and you’ve looked at the books and you found a type of book that you like. So now you need to ask what type of people buy this book and tell them the name of the book, what the book is about, and he will come back and tell you the type of people.

00:20:10:38 – 00:20:26:58
Unknown
And then you can see this, this match up with the audience that I have right now. Or is this a little bit off? Maybe you need to do some more digging until you match up the audience you want to serve with the audience. Who wants who is going to buy the book? The number two thing is to know their problems.

00:20:26:59 – 00:20:42:56
Unknown
This is your audience. You need to know their problems or the audience you’re trying to reach with that book. Know what their problem is and how do you do that? You want to know what keeps them up at night, or what interrupts of sleep, or keeps them from going to sleep at night? What makes them set? Bolt right in bed.

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Unknown
Oh my God, I gotta solve this problem right here. What is that problem with what you know, that is a key to a lot of different things.

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Unknown
Again, I want you to use code and I want you to put your audience in there. The demographics and psychographics. Like what?

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Unknown
What coaches do they follow, what books they read, what movies do they like?

00:21:03:20 – 00:21:22:31
Unknown
What’s their guilty pleasures in addition to the demographics, like how old they are? What is their. Yeah, you can put them. What are their what is their race? If you’re going to make it a center to them. Right. It’s like a black woman’s got to be an awesome or something like that, you know? Maybe it’s age appropriate.

00:21:22:41 – 00:21:29:44
Unknown
Maybe it’s a children’s book. Whatever it is, you gotta put that put that information in there, tell all about your audience.

00:21:29:44 – 00:21:44:27
Unknown
And then then I want you to ask when you say that, I want you to ask this. What are the three biggest problems these people have? So why don’t you put your audience? You know, my audience member is 50.

00:21:44:32 – 00:22:07:56
Unknown
She’s a former corporate director and blah, blah, blah. She loves these books. And I’ll ask them, what are the three biggest problems that she has or he has? Whoever you have is. And then you got to take that knowledge and search for books on those topics and see if what you want to write this type of book. So you have to know who your audience is.

00:22:07:56 – 00:22:22:38
Unknown
What do they you have to know what they’re looking for, what they need, and then these are the books that they’re buying. So you have to say, okay, I wanted to write this type of, but the people are buying this type of book. Do I need to change to this type of book or can I do some kind of hybrid?

00:22:22:38 – 00:22:42:35
Unknown
It’s going to still be like this type of book, you know, use your imagination because your imagination is going to what’s going to help propel you to bestseller, but you still got to keep those key details. Who are you talking to? What is their problem? And number three, how will your book solve their problem? So now we know who our audience is.

00:22:42:40 – 00:22:52:25
Unknown
We know what their problem is with the help of plug. And now we want to know how will this book solve their problem.

00:22:52:25 – 00:23:05:25
Unknown
And you can think about it like this. Do they need do that? Excuse me? Do they need a guided journal to help them work through their problem? Like every day there’s a different prompt and they can journal in it.

00:23:05:25 – 00:23:24:58
Unknown
Maybe that’ll help them. You’re going to get what one of my clients, Theresa Daniel, she took that journaling to a whole nother level. She had chapters in there about her book is called Unstoppable Leaders. So she went in the beginning. What do you need to do to be an unstoppable leader? What does an unstoppable leader being in the Stop Unstoppable Leader mean?

00:23:24:58 – 00:23:41:05
Unknown
And what can you do after you’re an unstoppable leader? You can categorize yourself, and she has all these helpful points and tips in with the journaling, which is why her book became a bestseller even before we started promoting it.

00:23:41:05 – 00:23:52:54
Unknown
So are they disorganized? And they need a planner to help them organize things better? Maybe they need something that will help them reach their goal and evaluate their attempt.

00:23:52:59 – 00:24:12:44
Unknown
Like a log book. Maybe think about who uses log books. Fitness people who are trying to work out they want to look at their daily workouts. They want to lose weight. Maybe a meal planning, maybe wellness, maybe prepping for a test like a SAT or something like that for them to get into, you know, a top level school.

00:24:12:48 – 00:24:41:15
Unknown
What this could be a log book for that’s targeted and students who are trying to take the SAT, you know, that’s a that’s a big that’s a big moneymaker that they’re prepping for that or the M stats in SATs or M stats, you know, medical people, lawyers. Who do you want to connect with? If you have lawyers as part of your ideal clients, maybe you can help them by helping them prepare for that.

00:24:41:20 – 00:24:55:29
Unknown
The bar that they got to take. Now, this would require some specialized knowledge on your part. If you’re like, oh, I don’t want to do all that. Whatever it is, whatever it is, remember who your audience is. What’s the biggest problem and how is your book going to solve it? Remember that

00:24:55:29 – 00:24:59:26
Unknown
they don’t want you to take all this knowledge that you’ve gained and decide what?

00:24:59:35 – 00:25:09:34
Unknown
What is the real book that you’re going to create, right? What is it that you’re going to create that these people will buy because they’re looking to solve this problem?

00:25:09:34 – 00:25:16:58
Unknown
Now, before you start writing anything, you know your type of book. You know what your audience wants, you know what their problem is, and you know how this book is going to solve it.

00:25:17:12 – 00:25:22:50
Unknown
Now you need to optimize the book before you start to create meaning.

00:25:22:50 – 00:25:42:19
Unknown
Use your keywords and keyword phrases. So you may say, Carol, what is the keyword? What are you talking about? That’s the part that trips everybody up and that is the difference between a bestselling book, which makes you a bestselling author, and a book that sits on Amazon or wherever you going to put it.

00:25:42:19 – 00:26:02:52
Unknown
For example, just just collecting, virtual dust. Right? Keywords. Keywords are what people use to search for what they want. If I am a Christian woman and I’m looking for a prayer journal and I go to Amazon, what do you think I’m going to put in that prayer journal? Right? You don’t even have to say a prayer journal for Christian women.

00:26:03:01 – 00:26:19:22
Unknown
You can say a prayer journal and see what comes up, and then you can niche it down even more in that in that search bar that comes up with Amazon and say, I want a blue prayer journal. I want a prayer journal that has a cat theme on it. See all these different products that you could create just from that?

00:26:19:22 – 00:26:20:10
Unknown
One thing?

00:26:20:10 – 00:26:41:43
Unknown
So that’s why you’re using these keywords. It’s a prayer journal. Is it a planner? Is it a bullet journal is a book. What a, a log book. Is it a traditional book? Is it an anthology? All these things you got to consider beforehand. There’s a bunch of prep that you need to do beforehand, which is why I would do that same thing in my bestseller alarm program.

00:26:41:43 – 00:26:48:48
Unknown
We get all of that out of the way first hand before we start even writing or producing anything, because we have to know

00:26:48:48 – 00:26:55:50
Unknown
who this book is for, how it’s going to help them, and what type of book that it’s going to be that is going to help them.

00:26:55:50 – 00:27:00:49
Unknown
So now you’re going to use this information that for certain books that look like

00:27:00:49 – 00:27:08:56
Unknown
the book that you are or in the same genre, see what your competition is about, or see other books that may not directly compete with yours.

00:27:08:56 – 00:27:27:17
Unknown
But you got to know what’s out there. This is the key to you becoming a successful author and a bestselling author. You got to know what the what your competitors are. What are they writing about? How did they make that book out? What colors are they using? What is the design on the front of the book? You got to know all that stuff.

00:27:27:17 – 00:27:48:28
Unknown
So I mentioned the cover design. You want to examine that? Look at it. Does it look childless? Does it look professional? The colors glaring and kind of in it, or is that. Oh my gosh, this really pulls me in the cover says everything I need to know about this book, examine that and kind of critique it, because you’re going to have to do something similar with your cover.

00:27:48:28 – 00:28:05:11
Unknown
You have to make it. Your cover explains what the book is about without too many words. Because the thing is, you don’t need that many words on your book unless your cover is all words. And I did that where she thinks like a CEO. The whole thing is she thinks like a CEO. And you know exactly what that means.

00:28:05:16 – 00:28:18:26
Unknown
So that you like to see. Yeah. What does that mean? Let me get that book. That’s what you want people to think. Let me get that book right now. You need to look at the layout. You know Amazon has that little look inside things. So take advantage of that and look at the pages inside of the book easily.

00:28:18:27 – 00:28:39:27
Unknown
Should look at about 10% of it. So you can see basically what the layout is. Or you may even need to buy some of them, maybe wait until the book is on. 90,000 special or something and buy it and look at it, look at the layout. Do they have misspell words? Does the layout flow? Does it look right according to what you’re trying to do?

00:28:39:32 – 00:28:58:24
Unknown
And then, the other thing is the categories. What category is this book in. Is it in more than one category. What are the other books that are in this category? Where does this book lie in a category? If it’s in a category and it’s like number 1 or 2 high, that’s great. Right. What is making it number 1 or 2?

00:28:58:24 – 00:29:15:37
Unknown
If it’s in a category and it’s down toward the bottom like number 3548, why is it so low. What what is it. You got to analyze all that stuff and look at it now I know I’m taking you out of your comfort zone and saying, hey, I just wanted to write a book and become a bestselling author. Well, this is how you do it.

00:29:15:41 – 00:29:23:36
Unknown
This is how you do it. You got to pay attention to all that little stuff that you think all that minutia that you think doesn’t matter. It really does matter.

00:29:23:36 – 00:29:38:32
Unknown
Now Amazon has a system for ranking, and you also need to look at when you look at the go to wherever these books are, click on the book, go to the book page, scroll down to where it says description and see what the rank is.

00:29:38:32 – 00:30:00:35
Unknown
The rank is going to be down there where it says something like 100,000 Amazon, and then it says the categories and it shows the rank in each of those categories. That is very important because the rank on Amazon, if you’re ranked number 1 to 100, meaning the lower the rank, the higher your book is 1 to 100. And all of Amazon is phenomenal.

00:30:00:35 – 00:30:29:39
Unknown
It means you’re making Planet Dollars. Leonard Cohen’s out making that right now. If you look at the categories in your book that you’re looking at, just for an example is rank 3542. That’s not too bad, but if it is rank 300,542 and that’s not that’s not good at all. That means that it’s probably has it’s hard sales because it has a rank, but we all know how many sales it has.

00:30:29:39 – 00:30:43:12
Unknown
What was the last sale? It has, but it’s kind of down there in the bottom. You want to look for books that are in categories, at the top, so you can see how far it goes in the mid range. And the mid range would be like

00:30:43:12 – 00:30:58:51
Unknown
a hundred thousand or less. And then the bottom of the bag, which would be 100,000 or more because leave it that way, one 200, $100,000, 100,000 or more.

00:30:59:02 – 00:31:18:08
Unknown
And you want to look at categories that are in that range. And yes, it does take time. That’s why I say 30 days, right? Because after you write it, you you can really and truly and I did this, you could really and truly write a gratitude journal with the same prompt on each day for 90 days and have a spot where they journal about it

00:31:18:08 – 00:31:19:32
Unknown
in less than 30 days.

00:31:19:32 – 00:31:39:36
Unknown
Your book, your book could be done and you can upload it. Do all these other things that I’m telling you and make bestseller. In case you did that, this girl did. I created the 90 day Gratitude Journal for your business. It was in, I want to say March, February, late February, early March of 2020. Now, you know what happened.

00:31:39:36 – 00:32:07:48
Unknown
The end of March, we shut down everything. But I booked and shut that, and it still made it to bestseller. And I had not just one, not just more, but I had nine other authors in there. And we all became, that’s an office. That was the start of this whole becoming a bestselling author journey. And now I am a ten time bestselling author, and I’ve helped close to 100 purpose driven entrepreneurs become bestselling author.

00:32:07:48 – 00:32:28:59
Unknown
So I think that’s pretty good, right? And I did all of this, all of this stuff. And I’m telling you about all this minutia, the keywords, the description, you, oh, did I say description? You have to look at the description and see what the description says. The description for a book on Amazon that’s going to make bestseller. It’s not get this book that is not a description.

00:32:29:04 – 00:32:37:01
Unknown
You got to tell people why they need to get this book, how this book is going to help them and what results they can, they can expect after they read this book.

00:32:37:01 – 00:32:45:24
Unknown
So got it is more than a notion to create a bestselling book. And even if you think that’s not worth it, well, bestseller,

00:32:45:24 – 00:32:53:05
Unknown
why not? You put all that hard work, all that money, all that effort, all that time into your book, why not make that thing a bestseller?

00:32:53:05 – 00:33:10:45
Unknown
Come on now. Why not? Right. Because this is going to help you and your business, which I will get into more next week in my episode, How, having a bestselling book changes the trajectory of your business. I don’t think that is the name of it, but I will tell you and let me think what is going to be the name.

00:33:10:56 – 00:33:11:36
Unknown
Cut this out.

00:33:11:41 – 00:33:12:45
Unknown
So go back.

00:33:12:50 – 00:33:19:13
Unknown
Just just started over. I said, what is going to do, how it changes the trajectory of your business.

00:33:19:13 – 00:33:23:24
Unknown
So next week we’re going to be talking more about that.

00:33:23:24 – 00:33:35:38
Unknown
So the one thing you want to look at also when you’re looking at these books is a book extremely popular or not so much. And I told you if it’s 100,000 or if the rank is 100,000 or less, it’s very popular.

00:33:35:48 – 00:33:56:25
Unknown
If it’s 100,000 or more, you know, it’s going down that scale. So if you see it, the rank is 4 million. It’s not, you know, anybody buying it, but they might have bought it from the very beginning, but they want it now, which didn’t deter you later on. And I’ll talk about that also in the bestseller lab, how you can take one book and start your own and create your own economy with it.

00:33:56:36 – 00:34:09:31
Unknown
So after you hit bestseller, if the book doesn’t sell anymore. So I don’t care, because I’ve got so many other things that I can create just from this book. Now, if you want to keep that book, sell it. There are some things to do for that to,

00:34:09:31 – 00:34:25:11
Unknown
and I go over that in the program. So now, you’ve got your categories down, you get a description, you know, you have your cover created, you have your book laid out, you know, your top keywords.

00:34:25:11 – 00:34:26:30
Unknown
Are you ready to upload?

00:34:26:30 – 00:34:35:07
Unknown
So I have an entire lesson in the Bissell lab about keywords, categories and how important they are

00:34:35:07 – 00:34:37:10
Unknown
in my bestseller lab program.

00:34:37:10 – 00:34:41:37
Unknown
And is now open. Yay! So you can. But before.

00:34:41:37 – 00:34:43:21
Unknown
So go back to is now open. You.

00:34:43:21 – 00:34:55:07
Unknown
And the best a best seller lab starts on February 26th and if you are interested in that, I have something very special for you.

00:34:55:11 – 00:35:14:58
Unknown
I have a boot camp and I just did last week that tells you all about the best seller, but mainly it tells you how to get started on writing a book. It includes a lot of the stuff that I’ve said here, but I go more in-depth and I’m telling you more about the best seller lab. And then when you go to this page, then I’m going to share with you.

00:35:14:58 – 00:35:28:42
Unknown
In a minute, you’ll get to see actual students from the best seller lab, their results. You’ll get to hear some of them actually talk about how best seller, best Seller Lab changed their business with this best selling book.

00:35:28:42 – 00:35:46:03
Unknown
So the, link to that is on market. Your business.com/w t be on market business.com for us last TV. The bootcamp is absolutely free once you register it’ll take you straight there.

00:35:46:03 – 00:36:02:49
Unknown
And you can look at those videos on your own. And if you feel like, hey, this is for me, this is something I need because I don’t know what Carol’s talking about, the keywords and description and all that stuff. I never even thought about all that being involved in a book. I just wanted to write my book. Then you need to

00:36:02:49 – 00:36:05:28
Unknown
schedule your order inquiry with me.

00:36:05:28 – 00:36:23:57
Unknown
It’s totally free. It’s you and me. We’ll just. It’s all about you. We’ll be talking about what kind of book you’re going to write, who your people are, all of these things. And I’m telling you now, and I’ll share with you the information about the best seller, lab investment, all that good stuff. So get your freebie own, go to and market your business.com.

00:36:23:57 – 00:36:33:18
Unknown
So forward slash w t b. So now that you’ve gotten all the stuff done, you are ready to upload your book,

00:36:33:18 – 00:36:45:33
Unknown
which is a whole other thing and is in itself. And I go over that in the Bissell lab too. How to navigate Kindle. Direct. What is it? KDP? Kindle Direct Publishing is what they call it from Amazon.

00:36:45:33 – 00:36:47:55
Unknown
I go over all that, tell you step by step how you do it.

00:36:47:55 – 00:36:52:20
Unknown
So now this is why. This is why

00:36:52:20 – 00:37:25:08
Unknown
the description and the cover, all of that stuff, all that prep we’re doing. This is why it’s important, because I’ve had two clients to go to best seller directly after we uploaded the book in like three days or so, and we did not do any promotion, any advertising in the other day was uploaded, but that let you know how important the keyword research, the description that you’re writing that has the keyword research in it as well, your title, your subtitle, the cover itself, and the contents of the book.

00:37:25:10 – 00:37:37:24
Unknown
It shows you how important it is and picking the right categories, choosing the right audience. All this stuff is important. It helps you to get to bestseller. And that’s what we did.

00:37:37:24 – 00:37:50:35
Unknown
And I want to help you do that as well. Remember, you can get those free the free bootcamp training. All you need to do is go to and market your business.com/w TV and I’ll see you on the other side.

00:37:50:35 – 00:38:13:41
Unknown
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00:38:13:46 – 00:38:44:14
Unknown
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00:38:44:18 – 00:39:13:23
Unknown
If you’re ready to make an impact with your website, download our free Wow Website Planner today. Inside this planner, it’ll give you all the information you need to create your own Wow website. Whether you use us or someone else, you need a website that converts web visitors into paying clients. So go to KCI corporation.com or slash planner right now and download the free Wow website planner.

00:39:13:23 – 00:39:20:08
Unknown
Welcome back. My client success story today is Barbara Gentry here.

00:39:20:08 – 00:39:38:27
Unknown
And I met Barbara. I want to say okay, I think we’ve been working together since 2019. So somewhere around there, it seems like to me it was before. I believe it was before the pandemic. You know, our lives are this line before Covid, after Covid, and I think it was before Covid.

00:39:38:27 – 00:39:57:19
Unknown
But anyway, she she is a fantastic entrepreneur, Christian entrepreneur, faith based entrepreneur, woman of God. She is amazing. I love her. So we got together, I created her website for her and it’s called Barbara Gentry Yukon.

00:39:57:19 – 00:40:07:08
Unknown
She wanted a place, she had several other websites and we had to kind of combine them all and get everything together. It talks about her, her business show showcases on her books.

00:40:07:08 – 00:40:33:26
Unknown
I mean, she’s the author of many, many books. I hate to say to give out a number, but I think 10 to 15, something like that. And she even came into the book that I’m talking about today that I’ll be talking about a little later. So hats off to Barbara Gentry Pew, you are amazing. And if you guys need any Christian coaching specifically, specifically Christian coaching, I’m getting closer to God.

00:40:33:31 – 00:40:40:59
Unknown
Barbara Gentry Pew is the one you need to go to, so check out our site at Barbara Gentry Puka.

00:40:40:59 – 00:40:51:47
Unknown
Hey there. Would you like to be a guest on the Unmask at Your Business podcast? Simple. All you need to do is go to UN market or business.com/podcast.

00:40:51:51 – 00:41:10:07
Unknown
Ready for your spotlight? Be on the lookout. All you need to do is be awesome by either being a client or letting me know you use, did, or follow the advice you heard right here on a previous episode posted on social. And be sure to tag me at CSR corporation.com. I’m sorry.

00:41:10:07 – 00:41:19:30
Unknown
Go back to the tag me posted on social, and be sure to tag me at CSR Corporation and use the hashtag best on marketing strategy.

00:41:19:34 – 00:41:22:27
Unknown
Challenge. And I say any change?

00:41:22:27 – 00:41:22:51
Unknown
And.

00:41:22:51 – 00:41:25:15
Unknown
I did not even say challenge.

00:41:25:15 – 00:41:26:36
Unknown
Three I know what that is.

00:41:26:36 – 00:41:53:47
Unknown
Your challenge for today, for you to become a bestselling author in 30 days, is to number one pick a date that you’re going to start. Doesn’t matter if it’s today or tomorrow. Whenever. Just pick a day, put it on your calendar and said, my 30 day countdown starts now and then I want you to go through all the steps that I told you about previously in searching.

00:41:53:52 – 00:42:15:13
Unknown
Research is all about the research. Getting your book to bestseller, and becoming a bestselling author. The key is research. So all the things that I talked about in this episode that you need to do with your book, then you need to research. And when you research, you’re going to come out on the on the, most successful end anyway.

00:42:15:19 – 00:42:30:58
Unknown
So that is my challenge. Go to your calendar, set a date. You’re going to start that 30 day thing. And this is just going to help you because you have a time limit on doing this research. And you can definitely get it done in 30 days. And then you can write your book and upload it right.

00:42:30:58 – 00:42:34:02
Unknown
To recap, let’s go through the three points from this interview.

00:42:34:02 – 00:42:49:41
Unknown
Then I want to drive home that you need to know about, that you need to use in order to become a bestselling author in 30 days. And that is number one. You got to know who your audience is. Who are you talking to? Who do you want to read this book? Who do you want to buy this book?

00:42:49:45 – 00:43:10:49
Unknown
Number two, what is their biggest problem? Remember I told you how to use far to do that? But what is their biggest problem that they need solving? What is keeping them up at night or keeping them from going to sleep at night? And then number three, how is your book going to solve their problem? Remember those key steps because you’re going to use them.

00:43:10:49 – 00:43:24:35
Unknown
I use them every single time I do a book. And like I said, I’m a ten time bestselling author, right? So I use them every single time. My clients use them every single time. That’s why they are now bestselling authors. Two, three, four,

00:43:24:35 – 00:43:27:55
Unknown
and seven times bestselling authors. They do the same thing.

00:43:27:55 – 00:43:36:59
Unknown
Would you like to get free coaching for me? Simple. All you need to do is go to on marketer business.com/podcast.

00:43:36:59 – 00:43:38:59
Unknown
me to get this book.

00:43:39:09 – 00:43:58:54
Unknown
I know you’ve seen this book before. Prayers and inspiration for mom or nurse, but I had to bring it out again because my spotlighted client for today, Barbara Gentry Pew, is one of the authors in it. And remember I said, I think it’s six of us all together? I was like, hey, I guess I could just read read what’s on the book, right?

00:43:58:54 – 00:44:12:58
Unknown
But I think it’s six of us all together, and we’re each talking about our moms and how we are mom, her nurse and our mothers, who are my new North. Most of them, or they weren’t even mom or nurse at all, but they inspired us

00:44:12:58 – 00:44:16:55
Unknown
to be. And to have the life that we have right now is very touch.

00:44:17:08 – 00:44:25:39
Unknown
It’s very touching. So go get it. You can get that book by going to see insight corporation.com/mom book.

00:44:25:39 – 00:44:30:27
Unknown
Well that’s all I have for you today. Thank me for being my special guest.

00:44:30:27 – 00:44:38:54
Unknown
And I hope that what I said was it helps you in getting your book again because you can do it. You can do this. Remember I started this in 2017.

00:44:38:54 – 00:45:03:10
Unknown
I did not know what I was doing at all. Point blank. I joined some groups and went through a lot of research. I did a lot of things and now I’ve just shrunk it down and told you the key points that you need to think is your best seller and let me know how that comes out. So if you want to dive in more about how a book changes the trajectory of your business with examples, tune in next week.

00:45:03:10 – 00:45:12:26
Unknown
Because I’m talking about write your book is your time. This is your time now. So that’s what we’re going to be talking to is time for you to write your book. And I’m going to go through all the stuff that

00:45:12:26 – 00:45:24:43
Unknown
that can really help how this book is going to help you, how this book is going to help you next level, your business, next level, your confidence, next level, your money.

00:45:24:48 – 00:45:38:47
Unknown
So join me for that. Now, if you receive value from this episode, please share with the audience. It means so much to me and go ahead and subscribe. So you don’t miss an episode of All at All. That’s all I have for you today. Thank you so much for joining me. See you next time.

00:45:38:48 – 00:46:07:34
Unknown
Thank you for listening to the UN Market Your Business podcast. Here’s something you want to take action on. Great. Check out the show Notes on Unmarketable business.com/podcast. Be sure to like and subscribe so you don’t miss a single episode. Please do me a favor and leave a review or on whatever platform you use to access this podcast. It really helps us to spread the word and get this podcast in front of the entrepreneurs that need it.

00:46:07:39 – 00:46:09:00
Unknown
See you next episode!